Gradual recovery in real estate transactions
Since the first half of 2024, France has seen a modest but significant recovery in real estate transactions. This phenomenon is mainly due to lower interest rates and softening of credit access conditions, which allows more potential buyers to take a position in the market. 7.2% increase in marketing Compared to the first half of 2023, it is a clear indicator of this trend. However, prices per square meter remained stable with an increase of 2.2%, indicating a relatively balanced balance between supply and demand.
Regional differences noted
The effect of this recovery is not the same throughout France. Regions with extensive access to the coast, such as Occitanie and Corsica, have seen growth in supply above the national average. On the other hand, Ile-de-France shows a different dynamic with a 1.4% decrease in prices per square meter, which indicates a more complex market situation under the influence of specific economic and social factors.
Continued tension in the rental market
The rental market, on the other hand, continues to experience strong tension. The 5.2% drop in rents since the beginning of the year reflects the increasing difficulty for renters to find suitable accommodation. This situation is exacerbated by an average increase in rents of 3.2%, bringing the average monthly rent for a 54 m² apartment to 779 euros. This increase in costs makes housing increasingly difficult for a large part of the population.
Concepts and Strategies for Real Estate Professionals
Faced with these changing market conditions, real estate professionals must adapt their strategies to effectively meet market needs. The importance of accurate valuation of property and rental values is essential to secure transactions for both sellers and buyers. In addition, special attention should be paid to the quality of advice offered by professionals to navigate this complex economic and social context.
According to Yougov research for Guy Hoquet l’Immobilier90% of sellers plan to outsource the sale of their property to professionals, stressing that they rely on real estate agencies to handle the often delicate aspects of real estate transactions.
In 2024, the French real estate market shows signs of recovery while facing significant challenges, particularly in terms of regional disparities and tensions in the rental market. Industry professionals must be vigilant and innovative to effectively support their clients in this ever-evolving landscape. The ability to adapt and offer relevant services will be critical to succeed in this competitive market.